Should You Order Glossy Business Cards or Matte Business Cards?

30 Jul

Glossy Business Cards | Designing Your Business Cards

glossy business cards

If you are in the business world, then you understand the importance of having a high quality business card. When you are designing your business card, there are a few factors you should consider.

Some of the most common ones are:

- Paper stock (standard business cards or premium business cards)

- Business card design (should you have one professional designed or use the ready-made templates)

- Finish of the business card (glossy or non-glossy)

Glossy Business Cards | Benefits of Non-Glossy Business Card

This article we are going to discuss the benefits of having a non-glossy business card, as you can probably infer, this is my preferred type of finish.

Now don’t get me wrong, glossy business cards are a great way to stand out from the crowd. First, it looks expensive which is usually a great impression to give off. Next, it’s flashy and most of the time flashy is good so you can stand out from the crowd.

Glossy Business Cards | Downside of Glossy Business Cards

But, there is a downside of glossy business cards…you can’t write on it!

Here is the scenario….

I was recently at a networking event and met someone and we exchanged cards. He asked me to connect him with someone that I had a close working relationship with, I said sure no problem at all. So, I took out my pen to write on his card “Connect with Greg on possible webinar”.  So, now I knew exactly what I needed to do to follow up with him after the event was over.

Now, the next person I met, I wanted to write a few details about the services she offered because I felt it was a great fit for what we were working on in our project. So, I took out my pen and attempted to write on her card…but it was almost impossible!

Her card was high gloss and there was no empty space on the card at all to write a single word. So, needless to say I didn’t take any notes about her on the business card, instead I pulled out my notebook and wrote some notes.

Now, the fact that the notes about her are now in two different places, it will make it more inconvenient and greater possibility that I will forget to follow up and forget what we discussed, and guess what, I did forget. I was going through my cards and I know I followed up with the ones that I wrote notes on, but the rest I said I would go through my notes and match them up, but I never did, and I am sure I am not the only one.

Glossy Business Cards | Important Notes

As I mentioned before, glossy business cards do have many benefits, but if you do get a glossy card, try to just have it glossy on the front and non-glossy on the back, and leave a little space for someone to write notes on your card.

Also keep in mind, you should get a card that when someone writes on it they can see their writing. This means don’t get a black card with white writing.

Image source: Futuredeluxe.co.uk

10 Responses to “Should You Order Glossy Business Cards or Matte Business Cards?”

  1. jenny August 2, 2011 at 5:18 pm #

    you should get matte cards so people can write on them, its annoying to get a business cards so glossy you cant write anything, you are sabotaging yourself!

    • Gwyneth August 6, 2011 at 8:49 am #

      yeah, but they have their own use I believe. Like if you are promoting business like Photography, graphics etc it is much better to use glossy business cards and make business cards that can surely attract clients.

      • mark August 6, 2011 at 11:18 am #

        Yes, good point, depends on what your business is about…

  2. Jamaican Tour Guide August 6, 2011 at 11:22 am #

    I have glossy cards on the front and the back, for my business people dont need to write on the card and i dont go to networking events and stuff BUT I do see why you should get matte cards for some businesses, so i agree that it depends on your business.

  3. Kate Wilson August 13, 2011 at 11:09 pm #

    Can I get glossy paper on the front and matte at the back?

  4. Kyle Lawrence October 29, 2011 at 8:02 am #

    It is much better if the back can be turned matte so that people can write in them

  5. Tifanny Fane November 5, 2011 at 11:12 pm #

    Matte business cards are more formal to me.

  6. Terry Ryan November 12, 2011 at 8:31 pm #

    I would love to have a glossy business cards. The impact is different plus these business cads are less prone to damage.

    • Brian Richmond November 20, 2011 at 4:58 am #

      You are right about that but if you are making corporate business cards, matte business cards are more appealing.

  7. Ruth August 7, 2012 at 1:20 pm #

    Definitely agree with using business cards with glossy finish on the front only. I made a mistake of having made a glossy business card (both front and back) and realized it was impossible to write anywhere on the card!

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